February 3, 2023

Up Front - The Publisher's Column

Full Steam Ahead

David Denor | 7/30/2021

For many of us, business activity never slowed during the pandemic. It just forced us to pivot from some of our traditional business ways.

During the past year and a half, we had to decide what was best for our companies and our employees: Working remotely, in office or some combination. Now, as we move beyond the pandemic and back to “normal” business conditions, we again face numerous questions: If employees were able to manage their job responsibilities successfully working remotely, should they be allowed to continue working from home? If fewer employees are required to work in the office, do we need to downsize our physical space? Do we need new policies regarding work equipment, workflow, etc.?

As the pandemic challenged many businesses, it also allowed us to reassess our procedures. Efficiencies and new workflow management systems were discovered, mostly out of necessity. For a glimpse at how some companies plan to conduct business post-pandemic, see our Best Companies to Work For feature.

Here at Florida Trend, I prefer to have our local staff in the office, where they can collaborate and frequently meet with executives during editorial roundtables. Those face-to-face interactions between Florida’s leaders and our staff are important.

On the other hand, being a statewide media company, it’s also important that we allow some employees to work remotely, allowing them to immerse themselves in various regions of the state that they cover.

I’m happy to say that as our employees return to the office, they will find an even more welcoming environment as we have relocated to new space within our office building.

I’m confident that the new surroundings will boost the level of excitement, enthusiasm and energy.

Speaking of excitement, this month’s issue is packed with features you will not want to miss.

As I mentioned earlier, our Best Companies report offers a terrific opportunity to learn from some of the best companies in Florida.

Also, be sure to check out our Economic Backbone feature on pediatric health care. Learn about new innovations around the state to treat our youngest patients.

And our special custom content community portrait highlighting the Greater Daytona Region/Volusia County looks at business development and economic drivers throughout this dynamic region — such as education, health care, real estate and development, transportation, tourism, arts culture and much more. I think you’ll be surprised at all the exciting developments happening in that part of our state.

In addition to the awards I announced last month, I am pleased to share that Florida Trend has won three Green Eyeshade awards and five Alliance of Area Business Publishers awards. We are also finalists in three Sunshine State award categories, including for editor of the year. Congratulations to our executive editor, Mark Howard, and the rest of our editorial team!

I am excited about the remainder of 2021 and am looking forward to business continuing to move ahead and returning to more normal conditions.

— David Denor, Publisher


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